Live squid dish increasingly popular in Korea
The slithering, searching, suction-cupped strands that lure fearless mouths to live squid -- almost always alongside soju (rice wine) -- are also the features that make eating the dish a unique experience.
For first timers as well as veterans, the sensation of a live animal wrapping around the face and tongue as it struggles for its life can be both compelling and grotesque. It's a huge part of the attraction of downing live squid.
As for the taste, the squid itself is surprisingly mild -- dunked in a mixture of sesame oil and salt sauce, it bursts with robust flavor.
South Korea's live squid fetish | CNNGo.com