Small Ohio town's police Facebook page gains popularity
What started as a way to keep the residents of this small northeastern Ohio town engaged and informed has turned into a social media sounding board for people all over the world. The Brimfield Police Department Facebook page has garnered more than 51,000 likes and has regular visitors from all 50 states and 29 countries since it went up in May 2010, Oliver told ABC News.Its social media reach trails only that of the Boston, Philadelphia and New York police departments, according to the International Association of Chiefs of Police Center for Social Media.
On the Brimfield Facebook page, narrative accounts of police patrols and open letters to criminals mesh with weather reports, local community event notices, birthday wishes to celebrities, quotes of the day and quips from the chief himself.Oliver's even gone so far as to create his own buzz words to toss out at readers, such as "mope," a term culled from the 1970s cop show "Kojak," which he uses to describe criminals.And the page is famous even among the "mopes" police apprehend, Oliver said.But the page is not without its detractors, who sometimes call its language "unprofessional." Oliver responds in kind:"I call criminals 'mopes.' I do not comment on them being ugly, smelly or otherwise beauty impaired ... even though some are. I do not comment on their education, social status, color, sex, origin or who they marry. I care about crime and character. If you come to Brimfield and commit a crime, we are all going to talk about it. The easiest way to not be called a criminal is to not be one. It is not calculus," Oliver wrote on May 16.
Ohio Police Chief's Facebook Page Has Global Reach - ABC News
Oliver, who runs the police page with the help of his captain and two sergeants, who post and moderate it, said it still adds three hours to his day.