2018 APB Media Kit

Download or print APB Media Kit

Bill Bratton, the former chief in Boston, Los Angeles and New York City where he served twice, talks about the role American Police Beat has played in the law enforcement profession. We can't think of better proof that your advertising dollars will be well spent in our pages than this endorsement from the man who has had more impact on policing in the last 100 years than Bill.

Bonus distribution at conferences, seminars, trade shows

Win their hearts, minds and business with an ad program in American Police Beat.

American Police Beat has bonus distribution at several trade shows including IACP and the SHOT Show and thousands of extra copies throughout Police Week, an event in May in Washington DC that honors officers who died in the line of duty the previous year. Over 30,000 law enforcement professionals participate in Police Week events.

.50 caliber firearms • 2-way radios • AEDs • aerial photos • air analyzing • air horns • air-hammers • airbag on/off control switches • aircraft • airpack • alcohol detection • alcohol testing • all-weather paper • ammunition • ammunition, less-lethal • anger management • animal control equipment • animal repellents • animal transport • animal transport vehicles • animal traps • antennas • anti-burglary • apparel • architecture • armbands • armor plates • armored boats • armored vehicles • associations • audio enhancement • audio processing • audio recorders • auto parts • auxiliary lighting • awards • BAC • bachelor's degree • badge cases • badge wallets • badges • bags • ballistic bags • ballistic door panels • ballistic fiber • ballistic materials • ballistic shields • barricade tapes • batons • batteries • batteries, rechargeable • battery accessories • battery analyzers • battery chargers • battery safety switch • BDUs • beacons • belts • bicycles • bicycle accessories • bicycle equipment • bicycle helmets • bicycle lights • bicycle racks • bicycle training • bike bags • bike lights • bike patrol uniforms • bike uniforms • binoculars • biometrics • bipods • blank ammunition • blank firing barrels • blowout protection • boat engines • boats • body armor • bomb detection • bomb disposal • bomb receptacles • bomb trucks • books • boots • borescopes • breathalyzer • buckles • bullet traps • cameras • caps • car opening tools • carbines • cargo cabinets • cargo liners • cars • cases • CCTV • CD recorders • cell phone forensics • cellular headsets • cellular phones • chairs • chargers • charms • chemical detection • child safety education • clearing barrels • clearing box • climbing gear • coat • coats • codes • coins collar brass • collectible firearms • collectibles • collision avoidance equipment • colored lights • command centers • command consoles • command vehicles • communications • composite facial imaging • computer diagnostics • computer forensics • computer hardware • computer mounts • computer mouse, novelty • computers • concealable body armor • concealable vests • conducted energy weapons • consoles • consulting • contract negotiations • counterterrorism degrees • courtroom training • covert audio recordings • covert lights • covert tracking system • covert video • crime scene clean-up • crime scene investigation trailers • Criminal Justice degrees • crisis prevention • crowd control • cruises • custom badges • custom-minted coins • custom-minted knives • cut-resistant gloves • cyclist organization • cyclist training • data collection tools • data recovery • day boxes • day/night cameras • day/night devices • decontamination spray • defensive tactics training • defibrillators • digital audio recorders • digital audio recording • digital cameras • digital imaging • digital video • digital video capture • digital video management • digital video recorder • digital video storage • digital voice loggers • digital voice recorders • disaster response vehicles • dispatch equipment • dispatch organization • distance learning • distance measuring wheels • distraction devices • dive lights • diversionary devices • DNA collection • docking stations • dog bite suits • dress coats • drive duplication • driver simulation training • driver training • drug detection • drug interdiction training • drug screening • drug testing • DUI prevention • dummy training rounds • DVD recorders • DVD training • DVR • E911/Radio Dispatch • ear microphones • ear plugs • ear protection • earpieces • elbow pads • electric vehicle • electronic fingerprinting • electronic safes • emblems • embroidery • emergency vehicles • equipment cases • equipment storage • ergonomic vehicle seats • evidence collection • evidence drying cabinets • evidence lockers • evidence photography training • evidence processing equipment • evidence storage • explosion-proof containers • explosive detectors • explosive storage • exterior lighting • eye protection • eyewear • face protection • face shields • facial recognition • facial screening • fiberscopes • financial analysis • financial crimes training • fingerprint identification • fingerprint scanners • fingerprint technologies • fingerprint-matching software • firearm care • firearm cleaning • firearm lubrication • firearm maintenance • firearm protectants • firearm safety device • firearms accessories • firearms lubrication • firearms restoration • firearms training • firing ranges • first aid kits • fitness training • flares • flash bang devices • flash suppressor • flashlight • flashlight batteries • flashlight cases • flashlight holsters • flashlights • flat-panel mounting • flight suits • folding bicycles • folding knives • footwear • forced entry equipment • forced entry tools • forcible entry tools • forensic collection • forensic inspection kit • forensic kits • forensic lights • forensic tools • forensic training • fragmentation vests • frangible ammunition • fraud prevention • front seat organizers • fume hoods • gang investigations • gang violence • garment storage • gas mask • gas mask fit tester • gas mask inserts • gloves • GPS • GPS mounts • GPS tracking systems • graduate degree programs • grief counseling • grip extensions • grip modifications • grips • ground-penetrating radar • gun cleaning supplies • gun locks • gun lubricant • gun lubricants • gun mounts • gun oil • gun racks • gun safes • gun safety • gun storage • gun tools • gun violence prevention • gun-mounted lights • gunshot detection system • halligans • hand-held light • handcuff cleaners • handcuff keys • handcuffs • handguns • handheld computer • handheld detectors • hands-free lighting • handwriting analysis • hard drive duplication • hats • haz-mat vehicles • hazardous material storage • hazmat clean-up • hazmat decontamination • head protection • headsets • headwear • hearing protection • helicopter • helmet padding • helmets • HID lights • high idlers • holding cells • holographic sights • holsters • homeland security management • homeland security training • hostage negotiation • hostage negotiation telephone • hydration systems • hypodermic disposal • ID card printing • identification badge • identification technologies • identification vests • identification wristbands • identifier • impairment goggles • in-car video • information sharing • information technology • infrared cameras • infrared lighting • insignia • instructors • insurance • international policing • internet training • interrogation training • interview notebook • interview training • investigator associations • jackets • jewelry • jiu-jitsu • judgment training • justice administration degree • K-9 transport • K9 armor • K9 equipment • K9 training • Kevlar • key ring holders • keyboards • keychains • keyless evidence lockers • knee pads • knives • lanterns • lapel pins • laptop light • laptop mounts • laptops • laser guns • laser range finders • laser sights • law books • leadership training • leather • LED flashlights • leg irons • leg restraints • legal defense • less-lethal ammunition • less-lethal launchers • less-lethal targets • less-lethal weapons • license plate covers • license plate frames • license plate reader • license plate recognition • lie detection • lie detectors • light bars • light wand • lightbars • lighted apparel • lighting systems • lights • lightsticks • link charts • listening devices • load manager • loadbearing vests • lock picking • locker organizers • lockers • locksmith supplies • locksmith training • machine guns • magazine • magazine extensions • Magcard reader • mail screening • management training • mapping equipment • mast lighting • medals • media duplicators • medical equipment • medical supplies • megaphone • memorial • memorial badge ribbon • memorials • memories • message signs • message trailers • metal detectors • metal whistles • methamphetamine education • microphones • microscopes • mine detector • mini badges • miniature cameras • miniature video cameras • miniature video recorders • mobile camera systems • mobile command centers • mobile command units • mobile command vehicles • mobile computers • mobile crime scene vehicles • mobile desks • mobile keyboards • mobile labs • mobile printers • money clips • monoculars • monopods • monuments • motion detector • motion detectors • motion-activated cameras • motorcycle helmets • motorcycle jackets • motorcycle lighting • motorcycle sirens • motorcycles • nameplates • narcotics detectors • narcotics identification kits • needle disposal • needle-resistant gloves • night sights • night vision • night vision cameras • night vision equipment • night-sight weapon accessories • night-vision binoculars • notebook computers • nylon restraints • OC spray • online education • optical mounting systems • organization • palm print scanners • partitions • patches • patrol jackets • patrol vehicle • pendants • pepper gel • pepper spray • pepperball • periscope • permits • personal alarms • personal lockers • plaques • pocket light • pole camera • police dogs • police vehicles • polygraph training • portable surveillance cameras • portable video • post-traumatic stress disorder support • pouches • power converters • pre-owned vehicles • prisoner partitions • prisoner seats • prisoner transport • private investigator training • property storage • protective apparel • protective eyewear • protective fabrics • rotective glasses • protective hand wear • protective suits • psychological screening • psychology degree • public address systems • public safety organizations • pursuit management • push bumper • push bumpers • radar • radar guns • radar speed display signs • radar speed displays • radar trailers • radio accessories • radio alarms • radio consoles • radio earpieces • radio mounts • rainwear • receivers • recruiting • recruitment • red dot sights • reflective apparel • reflective outerwear • remanufactured ammunition • repeater controllers • report-writing workbooks • rescue equipment • rescue response vehicles • rescue supplies • rescue training • respirators • respiratory protection • restraint cleaners • restraints • revolvers • RIBs • rifle accessories • rifle scopes • rifles • right-hand driving vehicles • rings • riot control gear • riot gear • roadside testing • robots • rotorcraft • rubber projectiles • rugged computers • rugged handheld computer • rugged handhelds • rugged keyboards • safety education • safety glasses • safety lights • safety lock • safety programs • safety vests • scanners • SCBA • school-based police training • scope covers • scope mounts • scopes • scuba gear • searchlights • seatbelt lock • secure storage • Segway • self defense • self-contained breathing apparatus • shields • shin guards • shirts • shoes • shoothouses • shooting club • shooting glasses • shooting ranges • shooting simulator • shotgun stocks • shotguns • Shut Down Timers • sights • sign trailers • signal mirrors • signs • silencer • simulation training • simulators • siren speakers • sirens • sketch artist software • skid plate • sling mounts • slings • small-arms simulators • smoke masks • sniper scopes • sniper training • software • Spanish language training • specialty vehicle • speed display signs • speed display trailers • speed displays • speed lasers • speed signs • speed trailers • spotlights • spotting scopes • statues • stocks • storage • storage lockers • storage magazines • stress management • strobe lights • stun guns • sunglasses • sunlight-readable display • superglue chambers • surveillance • surveillance equipment • surveillance kits • surveillance periscope • surveillance systems • surveillance vans • survival training • suspenders, duty belt • swabs • SWAT association • SWAT training • sweaters • switch boxes • swords • T-shirts • tablet PCs • tactical blanket • tactical books • tactical clothing • tactical combat training • tactical communications • tactical entry • tactical equipment • tactical firearms training • tactical gear • tactical lights • tactical optics • tactical response vehicle • tactical robots • tactical sights • tactical slings • tactical supplies • tactical target systems • tactical training • tactical vehicles • target illumination lights • targets • taser • TASER holsters • tasers • tear gas • technology information • telephone surveillance • telescopic sights • telescoping towers • tents • terrorism training • thermal imaging • thermal imaging cameras • thermal printers • throat microphones • through-wall radar • throw phone • tie clasps • tire deflation device • tire protection • tire-deflation devices • tools • traffic cones, disposable • traffic control • traffic flares • traffic lights • traffic signal preemption • traffic signals • traffic signs • training dummies • training handcuffs • training simulators • training suits • training videos • training, lock picking • training, practical entry techniques • transcriptions • translations • trauma plates • travel • trigger locks • trophies • trousers • trucks • trunk liners • trunk organizers • turtlenecks • two-way radios • ultraviolet lamps • under-door camera • underwear • uniforms • uniform accessories • uniform fabrics • uniform outerwear • uniform pants • uniform shirts • use-of-force training • UV lamps • variable message boards • vehicle accessories • vehicle anti-theft systems • vehicle armor • vehicle battery charger • vehicle consoles • vehicle electrical parts • vehicle escape tool • vehicle graphics • vehicle immobilizers • vehicle interiors • vehicle LED lights • vehicle lighting • vehicle lights • vehicle management • vehicle partitions • vehicle parts • vehicle performance enhancements • vehicle rescue tool • vehicle restoration • vehicle searches • vehicle security • vehicle storage • vehicle unlocking tools • vehicular fire protection • video editing systems • video mastering • video monitor system • video processing • video recording • video security • video storage • video surveillance • video training • violence prevention • virtual training • visual communications • voice recorders • voice stress analyzer • wallets • watches • watertight cases • weapon accessories • weapon cleaning accessories • weapon detectors • weapon mounts • weapon racks • weapon sights • weapon storage • weapon-mounted lights • wearable lighting • weather meters • webinars • window guards • window punches • window tint meters • wire-tapping • wireless alarms • wireless communications • wireless data communications • wireless vehicle tracking • wireless video • WMD training • X-ray • X-Ray screening •

Agencies Spend Billions

on Everything from Handcuffs to 911 Systems

Tens of millions of dollars spent annually on equipment and gear

Equipment worn by this crowd/riot control officer is just a small fraction of what gets purchased for patrol, investigations, SWAT, and other specialized units.

Pepper Spray — Crowd Control Size

Personal Pepper Spray

Handcuffs

(Many Officers carry 2 sets now)

2 Pistol Magazines + Pouch

(Probably wearing knee pads too)

Elbow Pads

Pepper Spray Paintball Gun

Police Portable Radio

(Gauntlet style to protect wrist)

Gloves

(To protect neck)

Dickie

Inner Helmet Liner

Crowd Control Helmet

Flip Down Safety Goggles

Duty Belt

Headphones

Outer Equipment Vest to Carry Gear

(To hear police radio in crowd)

Duty Pistol + Holster

Pepper Paint Ball Cartridges

Pepper Paint Ball Ammo

And this is just for crowd control...

There are over 23,000 law enforcement leaders and every one has a subscription to APB

Thousands of copies distributed supply stores, roll call rooms, and training academies

APB's unique circulation strategy pays off with 78,000 new readers every month, 912,000 each year

When it comes to circulation, nobody tops APB

APB has become the true voice of law enforcement. Our pages are where 850,000 law enforcement professionals come to share good news and bad, spread the word on a program they feel is making a difference, and express their feelings about the complicated, political, violent and conflict-ridden profession they have taken on.

For information on rates, sizes, frequency discounts, and value added perks, go to:

https://apbweb.com/print-rates

Your fast track to building brand & boosting sales

Click on this image and flip through our October 2016 issue and learn why everyone reads every page.

The Center Spread is one of the most dramatic positions in APB.

For information on rates, sizes, frequency discounts, and value added perks, go to:

www.apbweb.com/print-rates

Every Chief, Sheriff and State Patrol Commander saw this message from Ford.

Here you can see a full page ad on the left and a 1/3 page ad on the right.

For information on rates, sizes, frequency discounts, and value added perks, go to:

www.apbweb.com/print-rates

Your message embedded in our exciting, entertaining and informative editorial pays off

When organizations like the National Sheriffs Association, the National Law Enforcement Officers Memorial Fund and Museum, the Police Executive Research Forum and many other top law enforcement associations choose APB, you know you are in good company. They're on the inside and they know which publication everyone reads.

For information on rates, sizes, frequency discounts, and value added perks, go to:

www.apbweb.com/print-rates

The most powerful players in law enforcement choose American Police Beat

Leaderboard Banner Ad

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Story Sponsorship Ad

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Sponsored eNewsletters

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Exclusive Direct Message From Advertiser

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Story Sponsorship Ad

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Your message to 850,000 plus law enforcement people embedded in a top story on APBweb.com will be absorbed by tens of thousands of law enforcement people online, via email and on all our social media sites. Your ad and the story will stay on the APB site indefinitely.

Click here to check it out.

Sponsored eNewsletters

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APB e-newsletters, which feature our most popular stories will have your banner prominently displayed at the top of the e-mail, as well as a post containing your content with a direct link to your site. Thousands of law enforcement professionals have signed up to receive APB eNewsletters - the list grows every day.

For information on rates go to:

www.apbweb.com/online-rates

Exclusive, direct message from you to them

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Your own message delivered to the inboxes of thousands of law enforcement professionals. With open rates that reach up to 30%, you can be assured your message will be seen by the top decision makers in the profession.

For information on rates go to:

www.apbweb.com/online-rates

Your own section on our website. You can feature special sales, promotions, talk about R&D you are doing or anything that will be of interest to your customers, clients and prospects.

If your organization has some newsworthy information to report, we will write it up for you, post it on the website and give it the widest possible distribution. We can post articles, videos, and photos. Milestones, good works in the community, new technologies you are using or developing, training and educational opportunities are all good topics for news stories.

Everything we post for your organization will be reinforced on all our social networking sites in order to get you optimum PR and coverage.

Use of our exclusive mailing list with all the precincts, station houses and work sites of every town, city, county and state law enforcement agency in the country employing 100 sworn personnel or more.

Opportunity to offer a free three-year subscription to American Police Beat to customers, dealers, or anyone else you choose.

Discounted rates for online ads, dedicated emails, social media postings.

“American Police Beat keeps every law enforcement professional everywhere in the country abreast of our mutual concerns. We thank the editors of American Police Beat for publishing such a fine magazine.”

Kathy O'Toole

Chief, Seattle Police Dept.

"I have worked closely with the folks at American Police Beat for over a decade. I have found them always to be very supportive of law enforcement and great to work with. The follow-through and attention to detail is outstanding. Most importantly they put out the best magazine out there - American Police Beat."

Sheriff Mike Brown

BATF, Ret., Bedford County (VA) Sheriff's Office

(Mike Brown received the "2017 Sheriff of the Year" award from the National Sheriffs Association)

“American Police Beat is an entertaining and informative police magazine. Cops more than most people need a laugh and a break from the doom and gloom we all see on the job every day. There's always something in APB that's good for a laugh and sometimes that's what we need most.”

Charlie Beck

Chief, Los Angeles Police Dept.

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