• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer
  • Home
  • About
  • The Magazine
  • Events
  • Partners
  • Products
  • Contact
  • Jobs and Careers
  • Advertise
  • Facebook
  • Instagram
  • Twitter
  • Subscribe
American Police Beat

American Police Beat Magazine

Law Enforcement Publication

  • Home
  • Leadership
    • Public perception and trust
      When performance reviews are a waste of time
      Taking a page from Toyota’s playbook
      Tattoos can be self-inflicted handicaps
      Hardcore experts should not be decision-makers!
  • Topics
    • Leadership
      • Public perception and trust
        When performance reviews are a waste of time
        Taking a page from Toyota’s playbook
        Tattoos can be self-inflicted handicaps
        Hardcore experts should not be decision-makers!
    • Editor’s Picks
      • Law enforcement’s missing weapon
        Has law enforcement changed?
        Policing the police
        Fit for duty
        Effective in-service training
    • On the Job
      • Right place, right time — again
        Some good news on crime
        Mom-to-be named Cop of the Year
        Fatherly instincts save boy from icy water
        More than a call for service
    • Labor
      • Labor release under fire
        Who’s watching the watchmen?
        Crime and punishment (or lack thereof) in Seattle
        Labor leadership out in the field
        When you are falsely accused
    • Tech
      • A modern field guide to understanding research in policing
        Gear that moves with you
        A new breed of cop car
        The future of patrol is here
        New York governor highlights $24 million investment to modernize law...
    • Training
      • Threshold neuroscience
        Integrated virtual reality training
        Hit the pause button
        Effective in-service training
        The untrained trainer
    • Policy
      • Try racing without wheels
        Law enforcement accreditation: Why it matters
        Liability challenges in contemporary policing
        The war on drugs is evolving
        Drug policy and enforcement
    • Health/Wellness
      • Telling cops to get more sleep isn’t working
        Proactive wellness visits
        Fit for duty
        Maintain your mental armor
        Beyond crisis response
    • Community
      • Shop with a Cop
        Community engagement: What is it moving forward?
        Contradictory crossroads
        Back-to-school season brings out police support nationwide
        A bold idea for reducing homelessness in America
    • Offbeat
      • An unexpected burglar
        Police humor only a cop would understand
        Not eggzactly a perfect heist
        Pizza … with a side of alligator?
        Wisconsin man charged with impersonating Border Patrol agent twice in...
    • We Remember
      • The Pentagon
        A nation propelled to war, lives changed forever
        A Christmas loss
        York County ambush leaves three officers dead, others critically...
        Honoring the Fallen Heroes of 9/11
    • HOT Mail
      • The War on Cops Continues Unabated
  • On the Job
    • Right place, right time — again
      Some good news on crime
      Mom-to-be named Cop of the Year
      Fatherly instincts save boy from icy water
      More than a call for service
  • Labor
    • Labor release under fire
      Who’s watching the watchmen?
      Crime and punishment (or lack thereof) in Seattle
      Labor leadership out in the field
      When you are falsely accused
  • Tech
    • A modern field guide to understanding research in policing
      Gear that moves with you
      A new breed of cop car
      The future of patrol is here
      New York governor highlights $24 million investment to modernize law...
  • Training
    • Threshold neuroscience
      Integrated virtual reality training
      Hit the pause button
      Effective in-service training
      The untrained trainer
  • Policy
    • Try racing without wheels
      Law enforcement accreditation: Why it matters
      Liability challenges in contemporary policing
      The war on drugs is evolving
      Drug policy and enforcement
  • Health/Wellness
    • Telling cops to get more sleep isn’t working
      Proactive wellness visits
      Fit for duty
      Maintain your mental armor
      Beyond crisis response
  • Community
    • Shop with a Cop
      Community engagement: What is it moving forward?
      Contradictory crossroads
      Back-to-school season brings out police support nationwide
      A bold idea for reducing homelessness in America
  • Offbeat
    • An unexpected burglar
      Police humor only a cop would understand
      Not eggzactly a perfect heist
      Pizza … with a side of alligator?
      Wisconsin man charged with impersonating Border Patrol agent twice in...
  • We Remember
    • The Pentagon
      A nation propelled to war, lives changed forever
      A Christmas loss
      York County ambush leaves three officers dead, others critically...
      Honoring the Fallen Heroes of 9/11
  • HOT Mail
    • The War on Cops Continues Unabated
  • About
  • The Magazine
  • Events
  • Partners
  • Products
  • Contact
  • Jobs and Careers
  • Advertise
  • Subscribe
Search

Leadership

Public perception and trust

The value of community surveys

Robert Spinks Published March 16, 2026 @ 6:00 am PDT

iStock.com/MicroStockHub

Every patrol officer and first-line supervisor understands this reality: public trust is not built in press conferences or policy manuals — it is earned one call, one contact and one decision at a time. Yet across the nation, law enforcement agencies are increasingly expected to explain, defend and improve their performance in an environment where public perception can be shaped as much by national narratives as by local experience.

In that environment, community surveys have emerged as one of the most underutilized — and misunderstood — tools available to modern policing. Community surveys are not about chasing approval ratings or managing optics. When designed and used correctly, they are operational instruments that help agencies identify blind spots, validate what officers already know on the street, and guide supervisors and executives toward decisions grounded in data rather than assumptions.

For line officers, surveys can reinforce professionalism and confirm that daily efforts matter. For supervisors, they provide actionable intelligence to improve deployment, training and communication.

Why perception matters to street-level policing

Public perception directly influences officer safety, cooperation during investigations, witness participation and compliance during enforcement encounters. Research consistently demonstrates that legitimacy — defined as the public’s belief that police act fairly, lawfully and with good intent — is strongly correlated with voluntary compliance and cooperation.[1]Tyler, T. R. (2006). Why People Obey the Law (2nd ed.). Princeton University Press.[2]Sunshine, J., & Tyler, T. R. (2003). The Role of Procedural Justice and Legitimacy in Shaping Public Support for Policing. Law & Society Review, 37(3), 513–548.

Officers experience this reality every shift. When trust is present, interactions de-escalate more easily, resistance declines and outcomes improve for everyone involved. Community surveys provide a structured way to measure legitimacy. They move agencies beyond anecdote and social media noise to better understand how different segments of the community actually experience policing.

Importantly, surveys often reveal that perceptions vary significantly by neighborhood, age group or prior contact with police. For supervisors responsible for problem-solving and performance management, this level of granularity is invaluable.

iStock.com/Dzmitry Dzemidovich

From assumptions to evidence-based policing

One of the most common failures in law enforcement management is assuming we already know what the community thinks. Agencies may rely on complaint data, town hall attendance or feedback from a small group of vocal stakeholders. Surveys broaden that lens. They capture the “silent majority” who rarely attend meetings but form the backbone of community legitimacy.

At the Parsons, Kansas, Police Department, we learned this lesson firsthand. Through participation in the U.S. Department of Justice’s Collaborative Reform Initiative Technical Assistance Center (CRI-TAC), our agency invested in a deep-dive community survey funded through federal grant resources.[3]U.S. Department of Justice, Office of Community Oriented Policing Services. (2019). Collaborative Reform Initiative Technical Assistance Center (CRI-TAC). cops.usdoj.gov/collaborativereform. The results were both affirming and challenging. While overall satisfaction with officer professionalism was high, the data revealed gaps in understanding about police procedures, response times and the limits of local authority.

Those findings directly informed supervisor briefings, patrol training and changes in how officers explained decisions during calls for service. In parallel, we implemented shorter, QR-code-based online surveys accessible through traffic stops, community events and our department website. These tools allowed us to capture near-real-time feedback following police–citizen encounters.

For patrol officers, this created an immediate feedback loop. For supervisors, it provided early indicators of emerging issues before they escalated into complaints or crises.

What’s in it for patrol officers?

Line officers often view surveys with skepticism, fearing they will be used as disciplinary tools or reduced to popularity contests. That concern is understandable — but misplaced when surveys are used properly. When agencies aggregate and anonymize results, surveys protect individual officers while highlighting systemic strengths and weaknesses.

In Parsons, survey results consistently reinforced that citizens value respectful communication, clear explanations and perceived fairness — core principles already taught in procedural justice training. Sharing this data with officers validated their instincts and reinforced why professionalism matters, even during low-level or routine calls. Officers also gained insight into how seemingly minor behaviors — tone of voice, listening and explaining outcomes — shape public trust.

Surveys can also protect officers. When agencies can demonstrate, with data, that the majority of community members report positive experiences, it provides balance against isolated negative incidents amplified through media or social platforms. For officers working in high-stress environments, that validation matters.

The supervisory and leadership advantage

For sergeants, lieutenants and command staff, community surveys function as a form of organizational diagnostics. They help identify training gaps, inconsistent practices and areas where policy may not align with public expectations or understanding. Professional organizations such as the Police Executive Research Forum (PERF) and the International Association of Chiefs of Police (IACP) have emphasized the role of surveys in guiding reform, strengthening legitimacy and evaluating community policing initiatives.[4]Police Executive Research Forum. (2015). “Legitimacy and Procedural Justice: A New Element of Police Leadership.” tinyurl.com/3c6myeh3.[5]International Association of Chiefs of Police. (2020). “Community-Police Relations and Trust-Building Strategies.” theiacp.org.

Supervisors can use survey data to support coaching conversations grounded in evidence rather than perception. They can also align problem-oriented policing strategies with documented community concerns, increasing the likelihood of buy-in and success. Importantly, surveys help leaders prioritize limited resources by identifying what matters most to the public they serve.

Surveys give law enforcement the ability to listen at scale, learn with humility and lead with evidence.

Successes, failures and hard lessons

Not all survey efforts succeed. Agencies fail when surveys are overly complex, poorly advertised or conducted without a plan to act on the results. Communities quickly recognize “check the box” exercises. Trust erodes when agencies ask for feedback and then do nothing visible with it.

Successful agencies share results publicly, acknowledge shortcomings and communicate what will change as a result. Transparency builds credibility, even when the data is uncomfortable. In Parsons, publishing survey results on our website and discussing them openly with officers and the community signaled that feedback mattered and would drive action.[6]Parsons Police Department. (2024). Community Survey Results. parsonspdks.gov/community-survey-results-2024.

Promising trends and replicable practices

Nationally, several promising trends are emerging. Short-form digital surveys accessible via mobile devices increase participation across demographics. Police2Peace.org is pioneering the use of QR code survey instruments. Partnerships with universities or independent research organizations enhance credibility and methodological rigor. Integration of survey findings into CompStat-style management meetings ensures data informs daily operations rather than sitting on a shelf.

Agencies of all sizes — urban, suburban and rural — can replicate these practices. The scale may differ, but the principles remain the same: clarity of purpose, methodological integrity, transparency and follow-through.

Conclusion

Community surveys are not a panacea, nor are they a substitute for leadership, training or accountability. They are, however, one of the most practical tools available to bridge the gap between public perception and police reality. For patrol officers, surveys validate professionalism and provide protection through data. For supervisors and leaders, they offer insight that sharpens decision-making and strengthens legitimacy.

In an era where trust is both fragile and essential, listening — intentionally and systematically — is no longer optional. Community surveys give law enforcement the ability to listen at scale, learn with humility and lead with evidence.

Robert Spinks

Robert Spinks

Robert Spinks started his career in 1981 with the Eugene Police Department in Oregon and later served at the Port of Seattle Police Department in Washington. He has been the chief of police in Sedro-Woolley, Washington; Milton-Freewater, Oregon; Sequim, Washington; and McNeese State University. He is currently the chief in Parsons, Kansas. He is a fellow of the Future Policing Institute. He has instructed college courses for over 30 years and is currently at Labette Community College. Community policing information can be downloaded at www.parsonspdks.gov.

View articles by Robert Spinks

As seen in the March 2026 issue of American Police Beat magazine.
Don’t miss out on another issue today! Click below:

SUBSCRIBE TODAY!

References[+]

References
1 Tyler, T. R. (2006). Why People Obey the Law (2nd ed.). Princeton University Press.
2 Sunshine, J., & Tyler, T. R. (2003). The Role of Procedural Justice and Legitimacy in Shaping Public Support for Policing. Law & Society Review, 37(3), 513–548.
3 U.S. Department of Justice, Office of Community Oriented Policing Services. (2019). Collaborative Reform Initiative Technical Assistance Center (CRI-TAC). cops.usdoj.gov/collaborativereform.
4 Police Executive Research Forum. (2015). “Legitimacy and Procedural Justice: A New Element of Police Leadership.” tinyurl.com/3c6myeh3.
5 International Association of Chiefs of Police. (2020). “Community-Police Relations and Trust-Building Strategies.” theiacp.org.
6 Parsons Police Department. (2024). Community Survey Results. parsonspdks.gov/community-survey-results-2024.

Categories: Leadership

Primary Sidebar

Recent Articles

  • Public perception and trust
  • Labor release under fire
  • Reminder: Apply now for the 2026 Destination Zero Awards
  • Project Lifesaver releases new song honoring search-and-rescue heroes
  • Telling cops to get more sleep isn’t working
  • Right place, right time — again
  • Try racing without wheels
  • Some good news on crime
  • Mom-to-be named Cop of the Year
  • National Law Enforcement Officers Memorial Fund announces January 2026 Officer of the Month

Footer

Our Mission
To serve as a trusted voice of the nation’s law enforcement community, providing informative, entertaining and inspiring content on interesting and engaging topics affecting peace officers today.

Contact us: info@apbweb.com | (800) 234-0056.

  • Facebook
  • Instagram
  • Twitter

Categories

  • Editor’s Picks
  • On the Job
  • Labor
  • Tech
  • Training
  • Policy
  • Health/Wellness
  • Community
  • Offbeat
  • We Remember
  • Jobs and Careers
  • Events

Editor’s Picks

Law enforcement’s missing weapon

Law enforcement’s missing weapon

January 28, 2026

Has law enforcement changed?

Has law enforcement changed?

January 26, 2026

Policing the police

Policing the police

January 23, 2026

Fit for duty

Fit for duty

January 19, 2026

Policies | Consent Preferences | Copyright © 2026 APB Media, LLC | Website design, development and maintenance by 911MEDIA

Open

Subscribe

Close

Receive the latest news and updates from American Police Beat directly to your inbox!

  • This field is for validation purposes and should be left unchanged.